As soon as people know you’re a runner — possibly even before you call yourself one — they will want your advice. This is inevitable. Your charge is also inevitable: ensure they become part of the runner-fold and never want to leave.
Usually, it starts like this: “I want to start running. What is the key to success?” Or, “I started running and now my ____ hurts.” Or, “I signed up for a half-marathon in two months. How should I train?”
I spent five years working in a running store, so I answered these questions a lot.
Okay. You’re now the resident expert, and you have the floor. Time to make them a convert.